Integrated mar.com: direct results for the indirect world

03/10/2010
CA to acquire unified monitoring solutions vendor Nimsoft
Channel>IT Biz

CA beefs up its strength in IT performance and availability monitoring solutions for emerging enterprises and MSPs and adds to its' cloud computing portfolio with the acquisition of Nimsoft. It also pledged to build out Nimsoft's MSP and hosting provider channel it will acquire.
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03/10/2010
Infortrend announces new SAN family for SMB market
Channel>Small and Mid Size Businesses

The EonStor DS family is designed to be the low end of Infortrend's SAN offerings sold through the channel, becoming the first of its' branded offerings targeting the SMB space since the long-time OEM player adopted a VAR channel strategy last year.
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03/10/2010
Global IT spending to rise very slightly in 2010
Channel>IT Biz

Global IT expenditure is expected to rise slightly this year for the first time since the onset of the global economic downturn, according to industry analyst Ovum -- but there's some unsettling news in their forecast as well.
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03/09/2010
Pay-per-Use software pricing forcing reassessment of the industry's value framework
Channel>IT Biz

While customer interest in pay-per-use (PPU) pricing is not a new phenomenon, the expansion of SaaS offerings and the advent of cloud computing are accelerating this trend, IDC says.
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03/08/2010
ScanSource Communications and BroadSoft announce distribution partnership
Channel>Service Providers To Channel Industry

The partnership with BroadSoft, which makes VoIP application software for the telecommunications industry, gives access to SaaS-based quality of service (QoS) assessment and monitoring capabilities through BroadSoft' s PacketSmart and VoIP through BroadWorks solutions.
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03/08/2010
Motorola EMS launches new channel program
Channel>Channel Marketing

In a move planned well before the announcement that Motorola would be split into two separate companies, Motorola has announced the Motorola PartnerEmpower Program, which brings all Motorola Enterprise Mobility Solutions partners into a single program.
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03/07/2010
Arrow ECS launches Professional Services Business Unit
Channel>Service Providers To Channel Industry

Arrow Enterprise Computing Solutions has established a new professional services business unit through which their proprietary services and select cloud computing and managed services are available to resellers and their customers.
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03/04/2010
ViewSonic announces new digital signage partner program
Channel>Channel Marketing

Visual display vendor ViewSonic has announced the rollout of Finch Club Digital Signage, its' new digital signage-specific reseller program designed to provide partners streamlined access to a variety of resources to help grow their businesses.
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03/04/2010
Westcon opens first Virtual Lab for resellers
Channel>Service Providers To Channel Industry

Specialty distributor Westcon Group has announced the opening of its virtual demonstration lab, a complimentary service which lets customers test and evaluate hosted solutions in a virtualized network environment, with F5 Networks' application delivery solutions being the first available.
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03/03/2010
CFOs plan significant changes to adapt to new economic demands
Channel>IT Biz

IBM has announced the findings of a major new study of over 1,900 Chief Financial Officers and senior finance executives from 81 countries and 35 industries worldwide, which reveals that more than 60 percent of CFOs plan major changes to respond to the new economic climate.
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03/03/2010
Avnet introduces SolutionsPath Advisor to offer partners strategic business planning
Channel>Service Providers To Channel Industry>IT Biz

Avnet Technology Solutions has established a new service to work with VARs on the strategic business planning needed to develop specialization in growing technology and vertical markets.
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03/03/2010
AMD adds commercial and software tracks to partner program
Channel>Channel Marketing

AMD has expanded its Fusion channel program that was introduced last fall to cover its' Commercial Channel and software partners, and has also announced its' AMD Fusion Partner Portal.
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03/02/2010
SAP announces new release of Business One small business solution
Channel>Small and Mid Size Businesses

SAP AG has announced the 8.8 release of the SAP Business One application, which features an enhanced User Interface, embedded Analytics, and business network connectivity.
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03/02/2010
Plantronics woos Unified Communications VARs with new partner program track
Channel>Channel Marketing

High end headset vendor Plantronics is making a play to strengthen its' ties with solution providers and systems integrators focused on the growing Unified Communications space by creating a special Solution Provider track for them in their channel program.
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03/02/2010
NetSuite targets cloud-shy VARs with 100 percent first year margin
Channel>Channel Marketing

NetSuite is reaching out to traditional VARs who have been reluctant to embrace the cloud model and its' incremental rather than upfront revenues by offering a 100 percent margin program for the first year, although the margin for later years is less than in Netsuite's standard model.
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