Advertising Rate & Planning Table


Vehicle Brief Description Key Strengths Approx. Reach # Of Inserts Cost
eChannelLine Canada Canada's leading IT channel eNewsletter, providing a daily synopsis of the news channel members need to know. Provides advertisers with tremendous channel awareness & branding opportunities. Great for creating top-of-mind preference, launching new or modified products, services, solutions, channel partner programs and promotions. 36,000    
Banner Ad – emailer 5 $3,680
Box Ad – emailer 5 $1,840
Banner Ad – Story Page 5 $1,840
Box Ad – Story Page 5 $920
Tab-U-Link 5 $1,500
Key Word Search 5 $1,250
Advertorial 1 $3,500
eChannelLine US The US' leading IT channel eNewsletter, providing a daily synopsis of the news channel members need to know. 130,000    
Banner Ad – emailer 5 $8,000
Box Ad – emailer 5 $4,000
Banner Ad – Story Page 5 $4,000
Box Ad – Story Page 5 $2,000
Tab-U-Link 5 $3,000
Key Word Search 5 $2,500
Advertorial 5 $5,000
ConnectIT Daily eNewsletter providing Canadian SMBs with advice on business and technology solutions. Great for creating overall awareness & branding with IT decision makers within the SMB space as well as for launching new or modified products, services, solutions and promotions. 42,000    
Banner Ad – emailer 5 $5,600
Box Ad – emailer 5 $2,800
Banner Ad – Story Page 5 $2,800
Box Ad – Story Page 5 $1,400
Tab-U-Link 5 $2,000
Key Word Search 5 $1,250
Advertorial 5 $3,500
Gartner Vision Daily Reports 3 issues produced in association with Gartner's Vision Events division and delivered to their channel database as well as eChannelLine's US & Canada. Databases. Print versions (3) delivered to all 1,000 show attendees. Electronic version going out to 191,000 channel members in Canada & the US.      
Banner Ad – emailer 191,000 3 $11,000
Box Ad – emailer 3 $5,500
Banner Ad – Story Page 3 $5,500
Box Ad – Story Page 3 $2,750
1 page ad in Print Version 1,000 3 $4,500
1/2 page ad in Print Version   $2,250
1/4 page ad in Print Version 3 $1,125
Advertorial (print & electronic) 192,000 1 $6,000
Channel Advisor International channel advocacy eNewsletter focusing on the IT channel and the value it provides. Unique opportunity to promote your wares to the marketing and channel people within the IT Vendor community. 15,000    
Banner Ad – emailer 1 $4,000
Box Ad – emailer 1 $2,000
Banner Ad – Story Page 1 $2,000
Box Ad – Story Page 1 $1,000
Advertorial 1 $2,400
Interactive ePostCards Promotional flash eAdvertisements delivered to eChannelLine's and/or ConnectIT's databases. Similar to HTML mailers except more entertaining. Better for explaining longer or more complicated messages. Essentially an online commercial, this is the ideal medium for launching new or significantly updated products, solutions, programs.      
Production     $4,800
End-User Version   $1,600
Delivery - eChannelLine US 130,000 1 $5,600
Delivery - eChannelLine Canada. 36,000 1 $3,200
Delivery - ConnectIT 42,000 1 $3,200
Delivery - via Partners TBD   $40
HTML Mailers Static eAdvertisements delivered to eChannelLine's and/or ConnectIT's databases. Fabulous, quick and effective way to promote a simple message. Used effectively to: launch new products; announce promotions or price reductions; sell off excess, obsolete or returned inventory; invite audience to an event; etc.      
Production     $1,520
End-User Version   $800
Delivery - eChannelLine US 130,000 1 $5,600
Delivery - eChannelLine Canada. 36,000 1 $3,200
Delivery - ConnectIT 42,000 1 $3,200
Delivery - via Partners TBD   $40
eFocused Reports Customized, single-vendor reports written by mar.com's editorial staff in conjunction with a lead sponsor. Exceptionally strong educational tool. Ideal for explaining the benefits of your technology and the solutions it provides as well as for providing technology road maps and explaining related opportunities for channel members and/or end users.      
Production     $3,600
End-User Version   $1,600
Delivery - eChannelLine US 130,000 1 $5,600
Delivery - eChannelLine Canada. 36,000 1 $3,200
Delivery - ConnectIT 42,000 1 $3,200
Delivery - via Partners TBD   $40
Database Rentals mar.com will deliver your material to our databases, with a from line by you or us. The easiest, fastest and most effective way to deliver your own vehicle to a clean, targeted database.      
eChannelLine US 130,000 1 $6,400
eChannelLine Canada 36,000 1 $4,000
ConnectIT 42,000 1 $4,000


View Mechanical Specifications
All costs quoted in US $s.
Applicable taxes are additional.
Production costs for Interactive ePostCards, HTML Mailers and eFocused Reports are included. Other production costs are additional.